Ralph Lauren
Denim & Supply Ralph Lauren
As head writer for Denim & Supply, I collaborated with art directors, the video team, and my editorial director to develop a 12 page print magazine released as part of the Denim & Supply x Avicii 360° campaign.
Denim & Supply 2014 Print Magazine
Denim & Supply Mission Statement, printed in the 2014 Print Magazine
Product Romance Copy
Feature on Avicii
Spotlight on partnering artist, Arran Gregory
Campaign contest landing page. Avicii's song "Wake Me Up" included a major collaboration with Denim & Supply. The contest offered a chance to star in Avicii's next music video.
Spring 2013 Denim & Supply x Avicii campaign spread in Glamour Magazine.
Lauren Ralph Lauren
I was also head writer for Lauren Ralph Lauren. With partners In Style, Bloomingdale’s, Nordstrom, and Macy’s, we printed an annual magalogue to promote the new collection.
Ralph Lauren Collection
Over my two years with the company, I also wrote invites, run of shows, fashion week runway product descriptions, and romance copy for Ralph Lauren Collection.
